An Instagram giveaway is an Instagram marketing strategy where brands give away a product or service to one or many participants. Typically, brands require entrants to perform specific tasks to qualify for a chance to win the giveaway prize. Instagram giveaways can help you get excellent results from your social media marketing strategy.

Besides boosting your marketing goals, here are some other reasons for running an Instagram giveaway for your business:. So think about what you can ask participants to do to meet your goals.

For instance, you could ask Instagram users to refer friends or visit your Instagram profile to get new followers. Or, to improve website traffic , you can ask your target audience to leave a comment on a blog post or visit a product page in return for more entries.

So keep your contest prize ideas and methods of entering as relevant to your audience as possible. Luckily, many places offer free templates and graphics you can customize, such as Canva, the popular image editing website. You can also use a giveaway tool like RafflePress , which includes pre-made giveaway templates for Instagram.

Our first offering is a classic example of what we call news-jacking. Newsjacking is when a brand or business uses trending news topics to boost engagement and attract potential customers. In this example, a famous coffee brand uses the news of a virus spread as an excuse to promote its brand with a giveaway.

And their main goal is to grow their audience. To be in with a chance to win the contest and get extra entries, fans should take the following actions:. If you were to run this type of contest using RafflePress, you could use the Instagram giveaway template.

It comes with actions to visit your Instagram account and view an Instagram post or video. Next up, we have a giveaway post that promotes a new product range.

It includes a slideshow of 4 product versions, with the chance to win 1 by picking a favorite. You can create these types of Instagram contests in RafflePress by choosing the Instagram template suggested above and including the Surveys and Polls entry action.

This action lets you set up a quick poll where people can easily vote on their favorite. Just make sure you include an image with all prize options labeled clearly. This cute Instagram contest example uses the start of a new season to promote their account and products.

Innovative brands can capitalize on this idea by turning it into a social media photo contest with viral refer-a-friend entries. In fact, including multiple winners can help you promote different products.

In this bright example, a tattooist gives followers 3 chances to win, with the first prize being a free tattoo.

Because this contest is all about building a following, the Instagram contest template from RafflePress would be ideal. You could even go a step further by creating a branded hashtag to keep track of and promote your contest. Next is an excellent example of a business using the popularity of a product to grow its account.

Big-ticket items such as this are highly desirable, so they will drive tons of entries. It induces the fear of missing out on people desperate to get their hands on it. This action saves your contest post from being clogged with comment spam and helps you keep everything organized.

In this case, the holiday is St. You could even throw in a gift card to increase the value. Next up is a contest from a larger brand that features its products as part of a prize bundle. And it works because it taps into the audience of both brands for a greater reach. Fans need to follow the 2 brands and tag a friend in the comments to win this bundle of breakfast goodies.

In this example, the beauty brand Benefit Cosmetics teams up with a relevant brand to raise awareness for its products. An easy way to improve the quality of contest entrants for this giveaway they could use RafflePress to accept user-generated content. By asking people to upload photos of their best beauty looks, they could feature the content on their websites to gain extra traffic.

For this contest, entrants can choose any bike as the prize. This giveaway idea encourages people to visit the product website and browse the opportunities, resulting in more traffic. You could quickly improve engagement in this contest by including a question or poll asking for their favorite choice.

Sometimes reaching a milestone can be a great excuse to run a contest and celebrate. What if you miss out on something extraordinary? You may have noticed there are hashtags for everything nowadays. And the same can be said for giveaways. Instagram has a giveaway hashtag specifically for Wednesdays called winitwednesday.

Regular giveaway hashtags can increase the reach of your contests. This is down to the hashtag being so popular that people actively seek it to find superb competitions to enter. This brand uses a hashtag contest to promote its product and increase contest entries.

They also encourage engagement by asking people to explain why they want the product. Ever thought about working with an influencer to promote your brand? Doing so can open you to a whole new audience of engaged potential customers. In this Instagram giveaway post example, a brand partnered with an influencer to promote their products, resulting in tons of engagement and traffic to both parties.

Offering cash as a prize for your contest can be a quick win for all businesses. There are no fancy product shots to take. And money is easy enough to transfer via PayPal and so on. You can learn more about verifying actions in the documentation here.

Instagram like and comment contests are probably some of the most popular giveaway ideas on Instagram. Yet managing and verifying all those likes and comments can be difficult if you attract tons of entries. This Instagram giveaway example generated almost 6, likes and almost as many comments. Just include the action for users to visit your Instagram post and invent your own, asking them to leave a link to their comment.

The great thing about taking this approach is all the entries will be right inside the entry management dashboard. This makes it easier to see at-a-glance who has qualified correctly. Then you can use the built-in random winner picker to announce the winner of your contest.

You can use a similar approach to the previous Instagram contest with this example. In this giveaway post, users are asked to tag a friend in the comments and follow 2 different Instagram accounts to enter. With RafflePress, you can ask users to visit each Instagram account.

There are many ways to run competitions on Instagram and plenty of tools to make the whole process easier. Gleam vs. From comparing all the pros and cons, we settled on RafflePress as the best tool for creating an online contest.

RafflePress is the best WordPress giveaway plugin around right now. And with its modern interface, drag-and-drop giveaway builder, and viral giveaway templates Including an Instagram contest template , you can create any contest.

Built-in social actions help you grow your email list , website traffic, and social media followers with viral contests. You might also be wondering how to track your contests on Instagram. And RafflePress has this covered too.

But if you want to go a step further, you can use a WordPress analytics tool like MonsterInsights to track visits to giveaway landing pages , referral traffic, and website activity. And with MonsterInsights dashboard reporting , you can see the results right from within WordPress.

You can use its drag-and-drop giveaway builder to build your giveaway widget in just a few minutes. That includes adding easy 1-click entry actions, instantly generating giveaway rules, customizing your design, and more. RafflePress allows you to easily create a giveaway landing page without writing a single line of code.

To set up your page, first, follow these steps to create an online contest with RafflePress. After creating your giveaway widget, go to Settings » General from your giveaway setup page in WordPress.

Then find the Page Permalink heading and enter a URL for your contest. Make sure to keep your URL short and memorable. Now click Save to confirm your changes. The entire process takes just a few minutes, so you can start attracting tons of giveaway entries in no time. You can also use a landing page builder to design a giveaway landing page.

A page builder lets you add more functionality to your page to boost leads and entries. We suggest trying SeedProd , the best WordPress website builder. It lets you create any type of page visually, without code. You can start with a premade giveaway landing page template, customize it with the drag-and-drop editor, and see the changes in real-time.

SeedProd also comes with a dedicated RafflePress block, allowing you to embed your giveaway with a few clicks. Using SeedProd for your giveaway page gives you more control over your design, making it even easier to convince users to enter.

Click here to get started with SeedProd. There are many ways to promote your giveaway, including via email marketing, social media sharing, and referrals. Here are some contest promotion ideas to help. We hope this article has helped you find powerful landing page examples to inspire your giveaway.

We also hope you understand why successful giveaways use attractive landing page designs. But remember, the easiest solution is to create your giveaway on a landing page with RafflePress. You can also find us on Facebook and Twitter for more helpful posts like this.

Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission. We only recommend products that we believe will add value to our readers. We're glad you have chosen to leave a comment. Please keep in mind that all comments are moderated according to our privacy policy , and all links are nofollow.

Do NOT use keywords in the name field. Let's have a personal and meaningful conversation. Your Real Name. You Real Email. Features Pricing Our Story Login. Get RafflePress. Introducing RafflePress's new leave-a-review giveaway actions. Boost customer engagement and build trust effortlessly by incentivizing reviews in WordPress.

Written By: Stacey Corrin Stacey Corrin. Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer. Alongside this, she's fascinated with web design, user experience, and SEO. See Full Bio. John Turner. John Turner is the co-founder of RafflePress.

January 3, What Is a Giveaway Landing Page? Why do You Need a Giveaway Landing Page? What to Include in a Giveaway Landing Page Design?

Irresistible writing — Your giveaway page copy needs to encourage people to keep reading and scrolling. Use emotional words and paint a picture of how winning that prize would look.

Benefits of participating — Lead by answering why people should enter your giveaway. Highlight the benefits of your prize with reviews, testimonials, and user-generated content. Keep your entry form as simple as possible and ask for only the contact information you need, such as their email address.

Extra ways to enter — Having more than 1 way to enter makes your contest accessible to more people. Ask them to sign up for your email list, follow you on social media, or refer a friend for a chance to win.

They could even do all of the above to earn extra entries. Birthday Celebration Giveaway Landing Page 2. SaaS Giveaway Landing Page 3. The Standard: 6 Weeks Giveaways 4.

Win a Website Giveaway Landing Page Example 5. Kickstarter Contest Landing Page Example 6. TikTok Giveaway Landing Page 7. Facebook Giveaway Landing Page Example 8.

Holiday Giveaway Landing Page Template Example 9. Twitter Giveaway Landing Page Template Example Pre-Launch Giveaway Landing Page Example Design Instagram Giveaway Landing Page Example YouTube Competition Landing Page Example How to Create a Giveaway Landing Page Frequently Asked Questions What are the top giveaway landing page best practices?

How do I promote my giveaway? What are the top giveaway landing page best practices? Some of the top giveaway landing page best practices include: Having a clear headline Using high-quality images Keeping your copy short Making it easy to enter Promoting your giveaway Analyzing results Choosing the right prize Setting clear rules Showing social proof Announcing the winner.

Get Started with RafflePress Today. Stacey Corrin Writer. WordPress SEO Digital Marketing Content Marketing SaaS Copywriting. Subscribe to get Free WordPress Tips and Resources. Please enable JavaScript in your browser to complete this form.

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The only thing giveaaways love more than free prizes? Lead Generation Form Giveaaways Get more Sampld Sample giveaways online on any device Learn more. Sample nutrition supplements following givveaways examples onlinf dedicated giveaway landing pages to drive traffic and encourage more people to enter. What might seem like fun and games is actually the beginning of a connection that will keep consumers coming back for more. John Turner. When done right, an e-commerce giveaway can help your brand pull in a ton of new leads, crank up your social media following, and generally increase your exposure. Tease it with photos from the destination and details about the accommodations.	Jump to the section you are most interested in, we suggest that you read the whole article though, you will get much more out of it. The brand prides itself on unique PCs and offers its customers a unique experience. You can check the Mr. But coming up with a strategy for your contest can be tricky. Free plan available with Woorise branding. Crew Factory, Jysk Vin uses an onsite campaign to host their giveaway. One of the easiest ways to do this is through paid media.	FreebieShark is updated daily with legit free samples, sweepstakes, instant win games, and more The Freebie Guy is the best website for online deals, freebies, instant win sweepstakes, penny shopping, clearance, and outlet shopping since ! Absolutely FREE Samples! Updated directory of samples & coupons. Pick the ones you want and receive them at home for free. Beauty, food, baby/children	Walmart Online 28K members. Join. About this group. Anything free to giveaway. Free Products, Freebies, Free Samples, Free Stuff, Giveaways, Contest Daily Sweepstakes · Weekly Sweepstakes · Monthly Sweepstakes · Odd Entry Sweeps · Blog Giveaways · Free Samples & More. Canadian Contests. Single Entry Contests Free Samples, Giveaways, Deals, Promo Codes, Coupons, Clearance, Sweepstakes Some popular online sweepstakes and giveaways include cash prize giveaways

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Its advanced contest tools and marketing automation features are unmatched. By getting website visitors to bring in more website visitors, they get more chances to win and you get more leads. RafflePress has an amazing FREE version. For more information, check out this helpful review of RafflePress.

You probably know OptinMonster as the best lead generation tool on the market. So what does that have to do with running an online contest? But with OptinMonster, you can quickly and easily boost engagement with your contest. In fact, with over 50 pre-built templates and our drag and drop editor, you can build professional campaigns in minutes.

Added to that, OptinMonster has lets you create gamified wheel campaigns where visitors can spin a wheel to win a prize. These instant wins keep visitors engaged and can boost conversions and sales exponentially. Some popular ways targeting rules OptinMonster customers have used include:.

But you may be wondering, do these targeting rules really help boost conversions? Check out a few of these success stories that our customers have shared based on their results:. Ready to try it for yourself? Click below and use OptinMonster to boost engagement with your online giveaway today:.

Create Popups for Your Online Contest! ShortStack is a popular online giveaway tool and WordPress giveaway plugin that makes it easy to create a giveaway campaign in minutes.

Plus, no coding! Woorise lets you create an online giveaway for free, and has a WordPress giveaway plugin. Free plan available with Woorise branding. You can find a free version of the Woorise WordPress giveaway plugin in the free repository.

We included it here for the free Facebook Timeline Contest app that they have available for the software. Facebook contests are a great way for marketers and site owners to grow their social media following and boost engagement. Wishpond is a marketing platform that includes options for social media contests and competitions.

However, if you already have your marketing needs covered by an awesome tool like OptinMonster, perhaps? However, it does not have a WordPress giveaway plugin. Woobox is a free online giveaway tool and WordPress giveaway plugin that you can use to set up a contest on your WordPress site quickly and easily.

It uses shortcodes that make embedding on WordPress a breeze. KingSumo is a WordPress giveaway plugin created by AppSumo. You can use it to grow your email list through online contests.

Rafflecopter makes it easy to create and run giveaways on your site. The giveaway app is designed to work with any website without any coding skills needed. The downside is that adding giveaway entry options is a bit more complicated than it needs to be.

So it can be hard to customize what actions you want the user to take in order to be eligible to participate. We want to launch an online game to reward customers throughout the month. Easypromos is the most complete and secure platform for creating giveaways, contests, games and digital experiences that enthuse your online community.

See the product catalog. Giveaways on Instagram , Facebook or Twitter, or among subscribers to your email list and other online channels. Select the winners randomly and transparently. Contests on Instagram , Facebook , Twitter or any other social network or digital support.

You can ask users to participate with photos, texts or videos, and, optionally, activate voting to increase viral reach. Create engagement and brand recognition by offering fun and entertainment to your audience while capturing leads. Share the games on social media, your web or other channels.

Create an app with questions and answers that users must respond to win a direct prize or enter the prize draw. Get contact details from all participants and obtain qualified leads. Create interactive dynamics to distribute prizes and gifts among participants in exchange for their contact details.

Reinforce strong relationships with your audience with long-term promotions and campaigns with various participation stages and rounds. Use gamification, points and rankings to boost loyalty and trust. Try the most complete Instagram giveaway app on the market and organize giveaways on posts, videos, and Instagram Reels.

Our professional specialists provide customer support via our online chat for more than 12 hours a day. Choose one of the apps to achieve marketing objectives on all communication channels.

Intuitive design editor with various options for customizing the promotion with your corporate image. A self-service platform aimed at marketing professionals. No need for coding or programming skills.

Products designed for optimal performance on different screen sizes, platforms, and social networks. Create a prize wheel to distribute prizes, discounts, and gifts among your audience. Absolute control of probabilities and multiple methods for distribution.

Digital promotions that work. Obtain new leads, generate engagement, and foster customer loyalty. More than 2 million promotions created by our clients around the world. How can Easypromos help you? Popular scenarios that might inspire you. Generate social media engagement.

Foster customer loyalty. Obtain new leads to grow your business. Demo Easypromos is the most complete and secure platform for creating giveaways, contests, games and digital experiences that enthuse your online community. Request a demo.