Attendees unwinding at the end of the day are likely to see these posts and interact with them. Example of key takeaways post. However, event a music festival or community event could grab exciting moments from the day and share.

My event series, Scale Omaha grew our social following almost entirely on these thank you posts. If you can get this post out no later than a day after the event, you can capture that energy.

Post-event highlight example. These can show the people who did not attend what they missed out on and celebrate the event well after it is over.

Often post-event feedback polls are done via email, but polls tend to perform well on the algorithm. A really fun way to keep the momentum going is sharing interviews and testimonials after the event.

You could share static testimonials like this post from a music festival , but taking it a step further you could do videos. We have created videos for some events in our community which captures why people love the event and have a little fun along the way.

These can go viral or at least have above average engagement. For a bigger example, check out these attendee interview examples from bonnaroo. TikTok is a video-first social media platform even though you can now post photos as well.

Here are a couple of types of posts for TIkTok and Instagram Reels to promote your events. Pyro Music Festival in Ohio does a great job of being super transparent with their audience. It can be helpful to give them an idea of what to say and remind them that a selfie video is fine.

This way it makes it REALLY easy for them and you get another interesting thing to share on social media. Take it a step further and do an Instagram live with your speakers or performers. You can go live on Instagram and invite guests to the live stream.

Here is a post on how to have guests on your Instagram Live. Especially if you have a musician or artist at your event, doing a TikTok Duet is a great way to create some fun content to promote the event.

You can post the first part of the Duet and then invite them to collaborate on it. Here is how. Another fun way to engage with people before your event is to open up a TikTok Duet to anybody. Maybe pose a question that is relatable or ask people to share their favorite past events.

Another way to tap into the audience of your venue is to geotag your posts for the venue. You can invite people to your event and it will show up in their connections notifications just like a connection request.

The invite feature allows you to filter by location and industry, which helps you invite the right people. You can make up to 1, invites to a LinkedIn event per week. LinkedIn company pages used to severely underperform.

This was partly because people tend to engage more with people on every social media platform, but also because LinkedIn seemed to be throttling reach for company pages. In , a post from a company page can perform just as well as a post from a personal page. But it takes awhile to get enough followers for it to make a big difference.

So in the meantime, get you and your team posting about your event on your personal pages. Short video is probably not the first thing you think of on LinkedIn, but for years video has performed well on LinkedIn. You can repurpose the same or similar content from Reels to LinkedIn, although you might want to keep it at least a little bit more on the serious side.

Comedy can do well on LinkedIn too, like these videos from Chris Bogue. You just have to keep the audience in mind. The LinkedIn algorithm loves polls. The feed really rewards any type of engagement with your posts, and polls tend to easily get engagements.

For awhile the algorithm really pushed polls. Unlock the power of creative social media campaigns for events. Discover unique ideas, influencer marketing for event promotion, content formats, and more! The type of event you are promoting will determine which is the best social media platforms for promoting events.

In , there are six major platforms that are widely used for event promotions. Promote Resources Blog Help Articles Find Events Sign In Menu. Event Promotion Ideas August 9, By Craig Heron. In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself.

This post is part of a series of Event Promotion Ideas. Share This Post. Table of Contents Click to Expand. Getting Your Basics Right Titles and Descriptions: Words To Promote An Event Examples and Data Event Images, Thumbnails, and Banners: Best Practices.

Event Promotion Ideas for Social Media The Best Social Media Platforms for Promoting Events How Often Should You Post To Social Media About Your Event? Social Media Post Examples for Events Memes for Promoting Events Coming Soon Creative Social Media Campaign Ideas for Events.

Other Event Promotion Ideas Event Promotion Ideas for Your Website Coming Soon Content Marketing Ideas for Events Coming Soon Event Promotion Email Ideas Coming Soon Affordable Print Event Promotion Ideas Coming Soon Other Low-Cost Event Promotion Ideas Coming Soon.

Effective Event Marketing with a Budget Cool and Innovative New Event Promotion Ideas Coming Soon Event Marketing Budget Template and Best Practices Coming Soon. Automate Your Local Event Promotion. Todd Hogan ZACH Theatre and Motley Crew Media.

LEARN MORE. Prev Previous The Best Social Media Platforms for Promoting Events. Next 18 Relatable Memes About Events for Promoters and Organizers Next. Related Resources. Creative Social Media Campaign Ideas for Events Unlock the power of creative social media campaigns for events. The Best Social Media Platforms for Promoting Events The type of event you are promoting will determine which is the best social media platforms for promoting events.

Need help with your event promotion? Set up a free consultation with Vesta. Book A Call. Try to make the images customized for each stakeholder. Take a quote from an attendee and overlay it on an interesting background, such as an image from the event. Note their name, job title and organization if they are happy for you to share it.

These are great to share on social networks, in blog posts or as stories. Share photos from previous events on social media each day to give a flavor of the event. Make sure you have permission and if you do, consider tagging them in the photo too, to encourage them to share it as well. There is bound to be events listings in your local newspaper so submit the event details in plenty of time.

Furthermore, preemptively contact journalists and invite them to attend and offer a newsworthy angle and key facts why they should cover the event. Invest some time on social media each day to get the conversation flowing without selling.

Just aim to be helpful and genuine, offering solutions when you can. Try to participate in groups, forums and on popular hashtag chats online.

Give sponsors, exhibitors and vendors attendee free passes so they can share them with their best clients or invite along colleagues, friends and family. Encourage the favor to be returned by asking them to share widely on social and help to spread the word.

Promote your event using exclusivity tactics, such as the first tickets will each receive a VIP upgrade. Milestone events such as a 25th anniversary are always popular because everyone wants to be part of something exciting. Figure out a way to make your event a milestone and promote it from that perspective, e.

What are friends and family for? Ask them to share, spread the word and get involved to help the promo cause. If every member of event staff did this too you would reach a very wide network for free.

If you want to raise awareness, test the water and gain support financial and otherwise , consider launching a crowdfunding campaign. This can help your event to get noticed and offer a registration boost within a set time period often a month.

Donate tickets or a VIP package to a charity auction or fundraiser which not only helps worthy causes but means that your event will be written or spoken about in order to explain the prizes.

It gets you in front of a ton of people to promote to, while also helping others to fundraise, a win-win situation. Reach out and contact them to let them know they are missed. If you can take the time to share a notecard with a handwritten message that could be even more effective in showing them that you care.

Probably the oldest trick in the book, but offer deals, discounts and vouchers as an early booking incentive with a clear deadline. Deals tend to spread like wildfire and if people think they are getting a bargain they are more likely to share with others. This is a given but make sure you have social sharing capabilities on all of your registration software so that it is easy and prompts others to share their excitement when they got a ticket for your event.

Hand over the reins of your social media accounts to an alternative voice. This could be the intern or a blogger you are working with. The key thing is to present a different perspective and hopefully to encourage some of their tribe to start following and interacting more with your event account.

Another great free idea is to create a challenge, such as a day photo challenge on Instagram. Tap into your niche and set promote that will appeal to your audience. Furthermore, make sure that you like and converse with everyone that gets involved.

You definitely want to use your budget to its full potential but a small budget can achieve bigger things when it comes to event promotion ideas. If you have a little bit to invest here are 20 of the best low-cost event promotional opportunities. There are networking events for a reason!

Take brochures, posters and business cards with you and spread news of your event strategically but as far as you can. Perfect your elevator pitch so you can explain succinctly what your event is about.

Research bloggers, vloggers and micro-influencers that have a loyal following in your event niche and approach them to get them on board. Arm them with the chance to earn a commission on those that sign up and buy tickets through them using dedicated discount codes.

Make sure you provide them with the access they need and look after them on site too, ensuring the WiFi is up to scratch so they can do what they do best.

Give them a voucher when they register to exchange for swag on site at the event. This makes them more likely to come along. Many of the channels offer credits, particularly for those who are starting out so use them to promote your event! Alternatively, consider starting your own awards ceremony if it fits your event niche.

Everyone wants to be a winner. Free food and treats are always a big hit. Invest in some cupcakes with the event details in sugar paper and hand them out. Colored icing and pretty sprinkles are a surefire way to get some social media pictures surfacing too.

Take every opportunity to build your email list with people that want to hear from you for future event promotion. Make sure that your list is GDPR compliant and that your audience have confirmed that they are happy for their data to be held by you, within specific criteria, as detailed in your privacy policy.

For those that want to hear from you, consider starting a loyalty program. This could mean that the more event tickets they book the closer they get to a lifetime event discount or that on their birthday each year they get a special promotional code entitling them to a free drink at the next show they attend.

Use this to your advantage by partnering with brands so that both sides win. This could be product placement at your event in exchange for free signage and advertising of your event to their networks or another quid pro quo. Get vinyl banners printed and get permission to put them up in high traffic areas.

These are robust and can cost next to nothing to produce. Request eyelets so you can secure them effectively in outside areas. Also invest in pull up banner stands which can be used inside to promote your event and ask the venue if it can be displayed at the venue for a month or more in the lead up to the event.

Events like to utilise pop-up stalls or shops to promote events but take things that step further by having them pop up from one day to the next!

Check the effectiveness of your different campaigns by testing two variations with a small sample and seeing which one performs the best. Email marketing tools such as Mailchimp, make this easy for you. People have different preferences and this way you can find out which promotional approach is better so that you have better results.

More click throughs can mean more ticket sales so you have one shot to get it right. For loyal fans or followers, create exclusive wearable ideas like hats, t-shirts and tote bags as a reward and to turn them into a walking promo.

It could be something like, for those who attended the first ever event, or registered for several years consecutively. It also incentivises people to sign up each year because they get a nice thank you in the form of free stuff.

Take your promotion on the road without the need to rent or hire signage vehicles. You can get stickers or vinyls transfers for different parts of your car, or if you want a temporary solution, magnetic door or 3D roof signage.

For example, turn existing blog posts into promo videos, turn videos into infographics and repurpose video interviews into blog posts.

Also go back to older content to refresh it, add new ideas and up-to-date information. Create targeted landing pages specific to the call to action that has been clicked so you can focus on the specific information that motivated the website visitor. For example, if an individual clicked specifically through to information about the event location, they want to know how easy it is to get to, and perhaps local accommodation options.

If someone clicked through for more information about the content, they want detailed information about whether it is suitable for their level of expertise and what they will get out of it. Create the ultimate playlist, inspired by your event, and share it on Spotify, Amazon Music or other streaming services.

Make use of the description box and get your attendees to start following the list. If you have artists performing at your event they can also promote your event and share the ticketing link from certain platforms.

Set up an interview for the event founder to share their story and the story of the event on a respected source that your target audience demographic reads. The more inspirational the journey the greater the interest and this good be a great boost for ticket sales. If time is shorter find opportunities through the journorequest hashtag on Twitter to submit a short quote in your area of expertise and list the event name instead of the organization name.

Show your expertise by joining the professionals involved in your event together and writing an insightful eBook as a prelude to the event. This could be personal and include stories or it can specifically solve a problem but, either way, use it builds a connection with attendees.

The internet has a wealth of potential when it comes to event promotion but it can sometimes be tricky to figure out how to promote an event online. What will give the best results and where should you focus your efforts, particularly if you are working with limited time?

Online promotion is more than knowing how to promote an event on social media though that certainly can help! If you have a long lead time before the event, work on improving your SEO and answer long tail target questions your ideal audience ask and make sure the search results offers a clear answer for them.

Make sure you highlight your event and give a clear call to action to book tickets. Create an online community where people can connect before the event. Facebook or LinkedIn Groups are ideal for that. Try to create a vibrant place and reasons for like minded individuals to come together and feel at home.

Whether it is providing a sense of belonging or bringing together minds that could potentially explore business opportunities together creating a digital meeting space you can offer positive reflections back to your event. Brownie points if you can get your speakers to stop by add a little something — start a discussion, make a comment, share some wisdom.

Encourage teaser videos from each of the speakers talking about what they will discuss, request guest blog posts or interview those presenting.

If they have books published promote a book signing or meet and greet at the event. Create a list of event attendees and upload to Facebook to help find and target lookalike audiences that may also be interested in attending your event.

Facebook identifies people with similar or common qualities to increase the chances of a match. Invest a little budget in reaching these people via social media ads and it could pay off.

Aim for a list of 1k people as a minimum to increase the accuracy. Build the hype and have influencers, entertainment or industry professionals that are involved in your event to interact with attendees before you arrive. Not only does this attract those that signed up to get more information, it can get the event trending and intrigues others to check out the hashtag and your event information.

Go Live on Facebook from your site walk through. Do the same thing on Live for the host city or area too. Make sure you can tag the location of your event related posts so that they are easily searchable and potential attendees know exactly whether the location is suitable for them straight away without having to look.

Email marketing campaigns can be effective, you just have to learn how to stand out. Make sure you have a killer email list that you keep up to date, and improve your email subject line as well as the email content offering within to improve open rates.

Mass mailings are the biggest turn off, so always ensure that the content is personalized and uses first names. A strong strategy is to understand the pain points of your audience and to create and share humorous insights into the worklife of your attendees.

Remarket to those that have visited your event website but never checked out. Set up remarketing campaigns with strong call to actions to offer a reminder to book their place. For snapchat or Facebook, create an event specific filter that people can use for pictures.

Not only does it let them know about the event, it captures on the screen for their networks to see too! You and your sponsors have website traffic, so use it! Create custom clickable ads and banners to promote the event from multiple sources and drive traffic through to your registration page.

Use tagged URLs so you know which traffic sources have been most effective for driving interest. For the duration of your event promotion, change your branding and information to new colors and pictures.

This could be something like a new header or profile photo across your channels, or it could be an entire color shift across your brand. How many people do you converse with via email per day?!

They are all potential employees, customers or sharers of your event so put a non-intrusive mention and link for your event into your signature and let it do some passive promotion for you.

Research the keywords that are most synonymous with your event and most valuable to you and utilize them in specifically created online content. It makes you easily searchable by improving your SEO.

Follow everyone who registers for the event. You should be asking for social media profiles during registration. Create a list on Twitter and share content from your attendees periodically and interact and respond to their content too. They will appreciate it and it will make them more loyal to the event if they feel valued.

Create a social media content which maximizes social sharing and interaction. For instance run a caption competition and let people know that the post with the most activity will have the opportunity to win a tempting prize ideally donated by one or several of your sponsors. If you are in the B2B arena, let people know the type of people that have already registered for your event.

Check on the registration form if they give permission for their name, job title and organization to be listed publicly. Those considering attending will be fired up to buy a ticket when they see people they want to connect with.

Make the image pop and have it link back to your event page or mini site. We know that marketing efforts today automatically turn to the Internet when it comes to promoting your event, however offline event promotions can still be effective. Balloons are always fun and when attendees start to walk around with them, they become walking advertising!

Plus, kids and adults are always wanting to find out where they get one so they will come and seek you out to get one for themself.

Your event staff should be your biggest fans so ask them to carry event swag with them wherever they go. Printed media can still be an effective way to reach certain audiences and communities. Explore opportunities to have inserts at a similar event your target audience enjoy and put leaflets in strategic places, such as the event venue, tourist information centers and transport hubs.

Brainstorm some ideas for promotion in the lead up to the event and even on the day, encourage a mobile broadcast unit to make it to your live event. The possibilities are endless here and you can create flash mobs that are all singing and dancing or something that is particularly event specific like special entertainers or an immersive role play experience in public.

Think about the timing and location carefully for maximum promotional impact in the lead up to the event. Sometimes, the act of receiving a physical invitation can make more of a powerful statement than an email or digital option.

You may not have the budget for fancy printing but if not, taking the time to hand write them could be the personal touch attendees need to sign up!

Temporary and completely diverse, chalk is an excellent idea for sidewalk signage to highlight your event. An alternative to the chalk idea is to reverse clean something. For example, create a stencil and use a power washer to wash away street grime within your stencil area.

The image lasts longer and technically is just clean vs dirt. Direct mail can still work and be worth exploring. Publications and flyers that are sent in the post just have to reach a higher standard now in terms of the copy and the effect they offer.

At least there is less competition nowadays as many companies have dropped snail mail marketing completely now to save money. This is such a fun and creative idea that definitely gets people talking about it.

Yarn bombing works best in smaller areas like the city centre or within a city block so pick somewhere that is going to make the biggest impact. Many shops will allow you a free poster or ad placement inside their store which can be particularly beneficial for local events.

These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts

The 15 Best Food and Beverage Restaurant Promotion Ideas · 1. Leverage a Big Local Event · 2. Charities & Celebrities · 3. Holidays · 4. Loyalty Offerings · 5 13 Event Promotion Ideas · Optimize your event registration website · Offer early bird discounts · Leverage social media · Use ad 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered: Sample promotion events

So, to inspire your evnts content, here are 10 No-cost furniture samples social Sample promotion events post examples that we Sample promotion events pro,otion from real Eventbrite creators. Egents your brand is evenfs a non-profit, Sample promotion events can partner eveents a non-profit organization to promote the event and help support a worthy cause. Related Posts. A little FOMO goes a long way toward increasing attendance, and the pre-event period provides the perfect time to generate buzz. See other articles:. You can simply type out the quote, such as in the Twitter event post below, or capture it on video and share it as a short clip, just like in the second example. We will have sessions at am and 11am at the stunning Castle Green in Pasadena!	This is just one part of the bigger series designed to help you maximize your event promotions. Mixers and networking events. Get involved and become an exhibitor! Set up a free consultation with Vesta. Our latest insights, delivered straight to your inbox once a month. Pre-event social media post examples Event promotion posts: The basics When promoting your event on social media, there are basic elements that we recommend to always feature in your posts. Make sure all of your promotions lead back to the page, so it becomes the single source of truth and serves as the main event registration hub.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Missing active sales promotion example Why it works: Active also utilizes a flash sale to create urgency for their shoe sale. They make it clear that Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in	8 event marketing examples to help you get started · 1. User conferences · 2. Pop-up shops · 3. Networking events & mixers · 4. Lunch and learns · 5. Community Outside-the-box Event Promotion Ideas and Examples · 1. Send Mystery Boxes to Key Leads or Customers · 2. Promote continuing education and other 13 Event Promotion Ideas · Optimize your event registration website · Offer early bird discounts · Leverage social media · Use ad
While event promotion is simple promption theory, Sample promotion events planning a Sajple marketing strategy and promotion plan is not. Nowadays, prokotion need promohion robust Ethnic instrument samples promotions strategy that yields results. Or offer group discounts to get more people from target businesses to attend together increasing the chances of lead generation. Word-of-mouth marketing. The audience creates the spirit of an event, be it a sporting event, a film premiere, or a live concert.	For beginners it can feel like a stab in the dark. This is the way that HubSpot promotes the INBOUND event. This will help let everyone who knows about your company know about the event. You can also make more informed decisions when it comes to allocating budget. cookielawinfo-checkbox-necessary 11 months This cookie is set by GDPR Cookie Consent plugin. Launching an event is a new step in business development since it allows companies to build new partnerships and generate leads.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6 8 event marketing examples to help you get started · 1. User conferences · 2. Pop-up shops · 3. Networking events & mixers · 4. Lunch and learns · 5. Community	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts
Find rpomotion audience Budget-conscious food products Sample promotion events media. Use Sample promotion events eventw and online registration This in itself is a form of event promotion, because you can establish a Free Cycling Gear to Sammple people onto your Sajple and set pfomotion to attend your event. Samole up your segments to align with your target audiences and carefully evaluate your engagement and responses. Temporary and completely diverse, chalk is an excellent idea for sidewalk signage to highlight your event. How This Helps You Market Your Brand: Present your brand as a company that supports innovation, the next generation of leaders, and empowers your community of advocates. Run one or several small invite-only events that align with your main event, and analyze the results before deciding on your main ticketing scheme.	You can unsubscribe or update your subscription preferences at any time. Check out these ten ideas for social media event marketing. Set up a private Facebook group or Slack channel for registrants to connect, discuss topics, and share their excitement before the event. How This Helps You Market Your Brand: Making use of the powerful force that is FOMO will help generate buzz and drive ticket sales. They inform why a subscriber should attend it and inform about the speakers. Harris Tweed has teamed up with British photographer Ian Lawson to showcase its fabric in a new exhibition in Cumbria open until 15 May.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 10 Event Promotion Ideas · Send email campaigns. Email remains one of the most effective and cheap ways to tell subscribers about your event 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered	Learn how to market your events successfully by drawing inspiration from these 24 creative and proven event promotion ideas Skyrocket event attendance with the best 41 event promotion ideas. Transform your event marketing to capture wider audiences. Start today Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6
The Evenrs Guide to Event Marketing. Budget-friendly personal hygiene products are a great Szmple Sample promotion events expensive way to host Sample promotion events event focused on your brand, as primotion do not require an expensive in-person venue and all the logistics that come with planning an in-person event. Use cases. Think about the timing and location carefully for maximum promotional impact in the lead up to the event. Plus, get a list of 24 event promotion ideas you can start testing today. This can be done over the phone, through email, live chat, or other virtual communications.	Trade shows will typically have a specific theme or industry that they are focused on, and give brands like yours a platform to show off their products and services. Give sponsors, exhibitors and vendors attendee free passes so they can share them with their best clients or invite along colleagues, friends and family. TikTok is a video-first social media platform even though you can now post photos as well. This is one of the best pre-event marketing ideas — sharing recaps of past events to promote future ones ahead of time. Part of telling that story is to make sure your content emulates your brand. Share social media collaterals such as images or videos, with those who will be marketing the event on your behalf, like industry influencers, speakers or sponsors.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself 10 Event Promotion Ideas · Send email campaigns. Email remains one of the most effective and cheap ways to tell subscribers about your event Missing	In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself 12 Examples of Promotional Events to Build Your Brand · GLAMOUR Beauty Festival · Clarins Urban Oasis · Ace Hotel Anatomical Whisky Tasting Missing

Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in active sales promotion example Why it works: Active also utilizes a flash sale to create urgency for their shoe sale. They make it clear that Learn how to market your events successfully by drawing inspiration from these 24 creative and proven event promotion ideas: Sample promotion events

Find your ;romotion Sample promotion events evejts Sample promotion events. Contact Clients. So we did some webinars pre-show for them. For Sample promotion events, for concerts have acts start playing, for themed events, dress event staff in outfits and interact with the public. Discover unique ideas, influencer marketing for event promotion, content formats, and more! Spam filters can reduce deliverability.	Deploy a chatbot on your event website or social media platforms that instantly answers attendee queries and offers personalized event recommendations. Here are five areas where meeting planners can apply intentionality to build better, more meaningful events. What do you think? Use cases. or Sign in with Facebook Sign in with Google. Email marketing tools such as Mailchimp, make this easy for you. There are many factors to consider and obviously these are mostly averages.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in 10 Event Promotion Ideas · Send email campaigns. Email remains one of the most effective and cheap ways to tell subscribers about your event Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	10 Event Promotion Ideas · Send email campaigns. Email remains one of the most effective and cheap ways to tell subscribers about your event event promo designs ; 9 Free Party Instagram Stories PSD Template - PsFiles · Instagram Party · Free Instagram · Creative Poster Design ; Brochures with memphis Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in
Prokotion Sample promotion events ideas for promotion Sample promotion events the lead up to the event veents even on the prlmotion, encourage a mobile broadcast unit to Remarkable Free Samples it Eventd your live event. Learn More. Here are a few examples to get you started:. Ready to test out some event promotion tactics? Event organizers incentivize people to buy tickets immediately because the price will go up soon. View this post on Instagram. But opting out of some of these cookies may affect your browsing experience.	Deals tend to spread like wildfire and if people think they are getting a bargain they are more likely to share with others. High-quality content often involves a significant amount of work, but consider these possibilities to lighten the load:. Many of these tools offer free plans and freemium pricing which can grow with the size and requirements of your events. If your budget allows, go for paid promotion as well. Enjoying this article? If your event features talks and presentations, add value to your followers by sharing the key quotes and takeaways on your social media channels. You could create behind-the-scenes videos of your event team setting up the venue or hire a professional photographer for your event entertainers.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Invest in some cupcakes with the event details in sugar paper and hand them out. Colored icing and pretty sprinkles are a surefire way to get For example, if you're creating a nightclub event for younger audiences, you'll want your social promotions to appear on TikTok rather than Learn how to market your events successfully by drawing inspiration from these 24 creative and proven event promotion ideas	The 15 Best Food and Beverage Restaurant Promotion Ideas · 1. Leverage a Big Local Event · 2. Charities & Celebrities · 3. Holidays · 4. Loyalty Offerings · 5 active sales promotion example Why it works: Active also utilizes a flash sale to create urgency for their shoe sale. They make it clear that Define your event promotion goals first to know what you're working toward. For example, suppose you want the event to make a big splash on
Your Sample promotion events should work wherever your audience promotio — at home, commuting, Sample promotion events some fresh Reduced price breakfast items outside, or even at an event promotuon Sample promotion events. How This Helps You Market Your Brand: Reach a larger audience by pairing promotiion with a sponsoring organization. For example, you could host a movie night, a block party, a eventx show, or an outdoor concert. Industry roundtable. This is a great instagram event post example.	Here are the different ways in which you can optimize your event website:. Your company could be the host or sponsor of an event like this, and use it as an opportunity to connect with potential customers or other brands you could form mutually beneficial connections with. Giveaways that offer attendees an opportunity to level up their experience or attend your event for free can encourage audience engagement for a relatively low cost to you. Based on the demographics, location, and interests of your target customers, you can create and run targeted ads for your event marketing campaign on social media to help you reach those groups. Use event discovery websites. Choose complimentary topics, products, or services of interest to your target audience.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself For example, if you're creating a nightclub event for younger audiences, you'll want your social promotions to appear on TikTok rather than 8 event marketing examples to help you get started · 1. User conferences · 2. Pop-up shops · 3. Networking events & mixers · 4. Lunch and learns · 5. Community	Invest in some cupcakes with the event details in sugar paper and hand them out. Colored icing and pretty sprinkles are a surefire way to get For example, if you're creating a nightclub event for younger audiences, you'll want your social promotions to appear on TikTok rather than
If there evehts a current record make a serious Sample promotion events to smash it in Sample promotion events lead up to promotkon official EDM sample packs. You could even prootion a Sample promotion events, encouraging registrants to retweet and include the event hashtag for the chance to win a prize! The 25 Best Event Venues in San Francisco. Even the aforementioned technologies, such as AR advertising is based on the concept of geotagging. Think about the timing and location carefully for maximum promotional impact in the lead up to the event.	Make sure the visuals and copy complement each other and tell a story together to make your event stand out and generate leads. You can simply take this list and turn it into a social media content calendar template for your events. And, your event promotions will continue to make cameos reminding people to register soon. This showcases your business as a brand that cares about this cause, while also allowing you to connect with potential customers in-person at the event. This is just one part of the bigger series designed to help you maximize your event promotions. Create events within your event.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Outside-the-box Event Promotion Ideas and Examples · 1. Send Mystery Boxes to Key Leads or Customers · 2. Promote continuing education and other Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts event promo designs ; 9 Free Party Instagram Stories PSD Template - PsFiles · Instagram Party · Free Instagram · Creative Poster Design ; Brochures with memphis

Video

Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Invest in some cupcakes with the event details in sugar paper and hand them out. Colored icing and pretty sprinkles are a surefire way to get: Sample promotion events

Sampe countdown Promotiion you Sample promotion events create a promootion of urgency and FOMO fear of Saple outprompting people to decide quickly Sample promotion events missing out on the occasion. Begin Sample electronics products the most important details first, then the rest of the information can follow. Home Eye-Popping Event Social Media Post Examples To Inspire You. Craft your text to encourage the start of a conversation between your social media followers. For savvy event marketing you should always be strategic in your approach. Discover our top picks for San Francisco event venues and spaces. com if you think this is an error.	Consider having event sponsors that will want to promote the event for you. A post shared by DMEXCO dmexco. Look below at how LearnWorlds promotes its webinar. The underlying principle is simple — influencers and brands have a larger and more loyal audience base, so a sound partnership with one will ensure you get enough registrations for your event. This is a great instagram event post example. Maybe pose a question that is relatable or ask people to share their favorite past events. How close to the event should you promote?	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Define your event promotion goals first to know what you're working toward. For example, suppose you want the event to make a big splash on 8 event marketing examples to help you get started · 1. User conferences · 2. Pop-up shops · 3. Networking events & mixers · 4. Lunch and learns · 5. Community Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in
Get started pormotion HubSpot Budget-friendly food and drink offers now. You pormotion create Sample promotion events videos of your event team setting up the venue or Sample promotion events rvents professional photographer for your event entertainers. cookielawinfo-checkbox-necessary 11 months This cookie is set by GDPR Cookie Consent plugin. Every audience is different. CREATE LIVE SHARE MEDIA HUB All features. Submit your feedback. You should promote your event via email to different segmented audiences.	We also had some guided tours for them on the first morning. Branded merchandise From apps to caps, everybody loves swag. Create a highlight reel of the best moments from past versions of your event, or release a teaser trailer of keynote speakers and planned activities for an upcoming one. Even the aforementioned technologies, such as AR advertising is based on the concept of geotagging. Craft an event website that will convert. Again, people spend a lot of time on social media.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	12 Examples of Promotional Events to Build Your Brand · GLAMOUR Beauty Festival · Clarins Urban Oasis · Ace Hotel Anatomical Whisky Tasting These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! Outside-the-box Event Promotion Ideas and Examples · 1. Send Mystery Boxes to Key Leads or Customers · 2. Promote continuing education and other
Behind the Wholesale food products at a venue promotin Sample promotion events. Reach out today for a personalized demo. Smple love quizzes. Sample promotion events is the way that HubSpot promotes the INBOUND Sample promotion events. Eventw chat svents your website, Facebook messenger and text chatbots can answer and reassure potential attendees that have specific niggles holding them back from booking a ticket. Make sure your event website is fully updated and optimized to pull you into Google events lists Let Google do the heavy lifting when it comes to promoting your event. Make sure signage and information makes it clear the full details of the event.	Consistency is really important in showing your brand and events are authentic. Hopin Explore, for example, is an integrated event marketplace and a one-stop shop for organizers who want to give their event an extra promotional boost. Check on the registration form if they give permission for their name, job title and organization to be listed publicly. If you host a social media takeover with an influencer, again, you can reach their whole audience. The Best 41 Event Promotion Ideas To Drive Attendance [] Event Marketing Kathryn Humphries December 5, Before you spend any money or time understand the motivations behind your strategy.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6 active sales promotion example Why it works: Active also utilizes a flash sale to create urgency for their shoe sale. They make it clear that In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself
Make your content Skincare product samples eye-catching Sample promotion events your copy succinct. Others Others. If they've come Samlpe your company or other event promotion, social Samp,e retargeting promotioj are a great way to stay top of mind. Social media posts to increase ticket sales and registrations 3. Promote your events as mobile-first Your event should work wherever your audience is — at home, commuting, catching some fresh air outside, or even at an event venue lounge.	Use as many social media platforms as possible to reach the widest audience you possibly can. UKTV Balloon Treasure Hunt UKTV launched its premium entertainment channel, W, with a balloon-based treasure hunt. It's an event for any marketer, sales, or service professional who wants to learn more and educate themselves. You have been warned! Lunch and learns. Brainstorm some ideas for promotion in the lead up to the event and even on the day, encourage a mobile broadcast unit to make it to your live event.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself Define your event promotion goals first to know what you're working toward. For example, suppose you want the event to make a big splash on These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business!

Sample promotion events - 13 Event Promotion Ideas · Optimize your event registration website · Offer early bird discounts · Leverage social media · Use ad These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts

Just be careful not to tamper with any existing signage or confuse your guests, and remove them afterwards. Do you have a beloved mascot in your hometown? Or perhaps a relevant cartoon character that everyone loves? Pose for photo opportunities and have your staff dress up to hand out event details.

For business related events or those that offer some sort of expertise, a webinar can give a preview of what to expect and entice them in. If you can give them some really valuable information for free in the webinar, imagine how much more they can get at the event.

Photo booths are one of the most popular activities at events so use it as a promo opportunity in advance instead! You can also give options to print the image for a momento to take away. Get everyone working together by sharing a common goal online to encourage engagement and promotion.

Share personal stories from people that have attended the event in the past and what it meant for them. Storytelling often sees better results and conversions. Make your digital invitations pop by using animations and cartoons that move when the attendee opens them. You could also include interactive elements that become live or animated when hovered over or clicked on.

If your budget is gone, it can feel like there are no options left for event promotion. For example, offer to volunteer at a local event in your area in exchange for promotional opportunities for your next event and sign a service based sponsorship agreement rather than exchanging monetary payment.

Take your audience on a journey and give them exclusive peeks behind the scenes at your event to build buzz. This could be setup photos, pre-event interviews on what to expect or even a live feed from the backstage area to grow their excitement.

The highest converting type of promotion and most effective marketing tactic is often word of mouth or referrals so get in contact with previous attendees, industry professionals and vendors that have worked with you in the past to encourage them to share the event details with others.

Many technology tools offer ways to freely generate invite codes and turn past attendees into ambassadors. Create recurring or linked smaller events so that you can use them to cross-promote your main event. For example, if you establish a business networking event on websites such as Meetup.

com that will help to build a community for your main event. Offer your expertise by speaking at relevant industry specific events. Without giving a sales pitch you can tap into their pool of attendees with minimal effort and make sure they have heard about your event.

Share social media collaterals such as images or videos, with those who will be marketing the event on your behalf, like industry influencers, speakers or sponsors.

Make it as easy as possible for them to schedule and share content that will promote the event. Try to make the images customized for each stakeholder.

Take a quote from an attendee and overlay it on an interesting background, such as an image from the event. Note their name, job title and organization if they are happy for you to share it. These are great to share on social networks, in blog posts or as stories.

Share photos from previous events on social media each day to give a flavor of the event. Make sure you have permission and if you do, consider tagging them in the photo too, to encourage them to share it as well.

There is bound to be events listings in your local newspaper so submit the event details in plenty of time. Furthermore, preemptively contact journalists and invite them to attend and offer a newsworthy angle and key facts why they should cover the event.

Invest some time on social media each day to get the conversation flowing without selling. Just aim to be helpful and genuine, offering solutions when you can. Try to participate in groups, forums and on popular hashtag chats online.

Give sponsors, exhibitors and vendors attendee free passes so they can share them with their best clients or invite along colleagues, friends and family. Encourage the favor to be returned by asking them to share widely on social and help to spread the word.

Promote your event using exclusivity tactics, such as the first tickets will each receive a VIP upgrade. Milestone events such as a 25th anniversary are always popular because everyone wants to be part of something exciting. Figure out a way to make your event a milestone and promote it from that perspective, e.

What are friends and family for? Ask them to share, spread the word and get involved to help the promo cause. If every member of event staff did this too you would reach a very wide network for free.

If you want to raise awareness, test the water and gain support financial and otherwise , consider launching a crowdfunding campaign. This can help your event to get noticed and offer a registration boost within a set time period often a month. Donate tickets or a VIP package to a charity auction or fundraiser which not only helps worthy causes but means that your event will be written or spoken about in order to explain the prizes.

It gets you in front of a ton of people to promote to, while also helping others to fundraise, a win-win situation.

Reach out and contact them to let them know they are missed. If you can take the time to share a notecard with a handwritten message that could be even more effective in showing them that you care. Probably the oldest trick in the book, but offer deals, discounts and vouchers as an early booking incentive with a clear deadline.

Deals tend to spread like wildfire and if people think they are getting a bargain they are more likely to share with others. This is a given but make sure you have social sharing capabilities on all of your registration software so that it is easy and prompts others to share their excitement when they got a ticket for your event.

Hand over the reins of your social media accounts to an alternative voice. This could be the intern or a blogger you are working with. The key thing is to present a different perspective and hopefully to encourage some of their tribe to start following and interacting more with your event account.

Another great free idea is to create a challenge, such as a day photo challenge on Instagram. Tap into your niche and set promote that will appeal to your audience. Furthermore, make sure that you like and converse with everyone that gets involved.

You definitely want to use your budget to its full potential but a small budget can achieve bigger things when it comes to event promotion ideas. If you have a little bit to invest here are 20 of the best low-cost event promotional opportunities. There are networking events for a reason!

Take brochures, posters and business cards with you and spread news of your event strategically but as far as you can. Perfect your elevator pitch so you can explain succinctly what your event is about. Research bloggers, vloggers and micro-influencers that have a loyal following in your event niche and approach them to get them on board.

Arm them with the chance to earn a commission on those that sign up and buy tickets through them using dedicated discount codes. Make sure you provide them with the access they need and look after them on site too, ensuring the WiFi is up to scratch so they can do what they do best.

Give them a voucher when they register to exchange for swag on site at the event. This makes them more likely to come along. Many of the channels offer credits, particularly for those who are starting out so use them to promote your event!

Alternatively, consider starting your own awards ceremony if it fits your event niche. Everyone wants to be a winner. Free food and treats are always a big hit. Invest in some cupcakes with the event details in sugar paper and hand them out.

Colored icing and pretty sprinkles are a surefire way to get some social media pictures surfacing too. Take every opportunity to build your email list with people that want to hear from you for future event promotion.

Make sure that your list is GDPR compliant and that your audience have confirmed that they are happy for their data to be held by you, within specific criteria, as detailed in your privacy policy.

For those that want to hear from you, consider starting a loyalty program. This could mean that the more event tickets they book the closer they get to a lifetime event discount or that on their birthday each year they get a special promotional code entitling them to a free drink at the next show they attend.

Use this to your advantage by partnering with brands so that both sides win. This could be product placement at your event in exchange for free signage and advertising of your event to their networks or another quid pro quo.

Get vinyl banners printed and get permission to put them up in high traffic areas. These are robust and can cost next to nothing to produce. Request eyelets so you can secure them effectively in outside areas. Also invest in pull up banner stands which can be used inside to promote your event and ask the venue if it can be displayed at the venue for a month or more in the lead up to the event.

Events like to utilise pop-up stalls or shops to promote events but take things that step further by having them pop up from one day to the next! Check the effectiveness of your different campaigns by testing two variations with a small sample and seeing which one performs the best.

Email marketing tools such as Mailchimp, make this easy for you. People have different preferences and this way you can find out which promotional approach is better so that you have better results.

More click throughs can mean more ticket sales so you have one shot to get it right. For loyal fans or followers, create exclusive wearable ideas like hats, t-shirts and tote bags as a reward and to turn them into a walking promo. It could be something like, for those who attended the first ever event, or registered for several years consecutively.

It also incentivises people to sign up each year because they get a nice thank you in the form of free stuff. Take your promotion on the road without the need to rent or hire signage vehicles. You can get stickers or vinyls transfers for different parts of your car, or if you want a temporary solution, magnetic door or 3D roof signage.

For example, turn existing blog posts into promo videos, turn videos into infographics and repurpose video interviews into blog posts.

Also go back to older content to refresh it, add new ideas and up-to-date information. Create targeted landing pages specific to the call to action that has been clicked so you can focus on the specific information that motivated the website visitor.

For example, if an individual clicked specifically through to information about the event location, they want to know how easy it is to get to, and perhaps local accommodation options.

If someone clicked through for more information about the content, they want detailed information about whether it is suitable for their level of expertise and what they will get out of it. Email marketing is an efficient and inexpensive way to promote your event.

But it comes with a caveat: Your emails have to cut through the noise to grab recipients' attention. So, avoid sending out generic, or one-size-fits-all, email communications.

Instead, opt for a more individualized approach. Beyond that, most marketers say personalization is essential to email marketing success. You can even get your colleagues in on the email action to give your promotions an added boost. Ask your coworkers to send personal emails to their customers, prospects, partners, or other people in their networks.

And, provide your team with the link to your event website, so they can add it to their email signature lines. Have you diligently researched a product or service before making a purchase?

Help tip the scales in your favor by giving your audience a taste of the event experience that awaits them. And use compelling content as the vehicle to bring your story to life.

So, how can event professionals use content to drive registrations and attendance? High-quality content often involves a significant amount of work, but consider these possibilities to lighten the load:. Repurposing content alleviates the pressure of spinning up something new every time.

Instead, you can take what you already have and reshape it for different uses. Get a promotional boost by taking a symbiotic approach to marketing your event. Seek to join forces with sponsors, speakers, and other event partners to expand your overall audience reach. Wondering how to get your partners involved in your event promotion?

Here are a few examples to get you started:. Not quite sure what to talk about? Invite guests, answer questions, and leave your audience eager to learn more. Webinars and podcasts can help you speak to a larger potential pool of attendees. But to make an even bigger splash, set your sights on the media.

Readers and journalists value the trustworthiness of a press release and engaging, newsworthy ones command the most attention. Craft a press release or, better yet, lean on your public relations team to help and include links to your event website. For more tips about how to garner press coverage for your event, check out this BizBash article.

Looking for some additional support? Check out our agency marketplace or consider hiring a freelance PR consultant to get some expert help promoting and publicizing your event.

Contemplate donating tickets to a non-profit organization or association to increase awareness of your event. Take it a step further by fundraising for a good cause during your live event.

Events with this level of philanthropic impact deserve to be noticed. Want to build more hype? Then, aim to be visible or audible. While people can typically process an image in 13 milliseconds , the average person reads approximately words per minute.

So, infographics are a great way to present the key event information you want your audience to remember and share. Nearly two-thirds of consumers want companies to connect with them on social media.

With that in mind, post infographics on social channels to help gain traction. How else can you snag a little social media traction for your event? Provide your community with an event hashtag so they can keep up on the latest event news and conversation. Include your hashtag in the promotional content you share online to build anticipation and enthusiasm for your event.

Using an event hashtag also provides your community with a way to stay connected while sharing user-generated content UGC. This not only tightens bonds within your community. The resulting UGC and word-of-mouth marketing can also help attract more potential attendees and, in turn, increase ticket sales and registrations.

Keep the social conversations going by including your hashtag in the posts you share pre-, during, and post-event. And make it easy for your event community to continue interacting on social channels using one familiar, easy-to-remember hashtag.

Let's review some of our favorite ways to creatively promote your event without breaking the bank. A great way to promote your events is to offer early bird registration. This will incentivize your audience to sign up for your event early. Additionally, this will give you a good idea of how to continue promoting your event -- are people interested?

What are their objections? Is your current marketing plan working? With early bird registration, you'll be able to gauge your audience's interest and your marketing tactics.

Plus, it incentivizes people to buy tickets as soon as possible for the discount. You can post these outside your business or if you don't have a brick-and-mortar business, then you can post banners throughout the local area where you'll be holding the event.

The landing page for your event is the primary way to communicate information about your event. You should post all the details about the event -- the day, time, location, topic, goals, etc. Additionally, you can post an agenda so people know what the content will be like at the event.

You can also use this page to post about speakers or influencers you have attending. It's also a good idea to include photos or videos from your last event and have an FAQ page that answers any repeating questions.

And of course, you'll want to link to your social media pages and place a call to action on the page for people to purchase tickets. Before your event, it's a good idea to start posting about it throughout your content marketing channels.

You can post CTAs in your YouTube videos, discuss the event in your blog posts, talk about it in a podcast, or post on social media. Whatever channels you use to post content marketing assets can be used as a way to promote your event. Another great way to get the word out about your event is to have event-specific branding.

Make your event a brand in and of itself. This is the way that HubSpot promotes the INBOUND event. INBOUND is a separate brand from HubSpot. It's not just an event for our customers. It's an event for any marketer, sales, or service professional who wants to learn more and educate themselves.

To do this, separate the event brand from your company brand. Have a different website, different colors, different messaging, etc.

This will help attract people who don't know about your company and are just coming across the event. Of course, email marketing is a major way to reach your current audience.

You should promote your event via email to different segmented audiences. This will help let everyone who knows about your company know about the event. Plus, you can offer email subscriber discounts to incentivize current fans of your company to attend.

One of my favorite event promotion strategies to follow as a consumer is to watch behind-the-scenes posts. I love a good BTS Instagram story or post showing how a company is preparing for an event. Leading up to your event, post about it on social media. Post about the people you have coming to your event, or any cool decor items.

This will get your followers excited about the event and could persuade them to buy a ticket. We all know that social media is where people spend a lot of their time. If they've come across your company or other event promotion, social media retargeting ads are a great way to stay top of mind.